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Bits and Atoms Uber

Uber made getting around town easier, more efficient and more human. We've partnered with them on a few projects, as filmmakers and strategists.
Uber Stills
We helped them celebrate their 5-year anniversary with this spot, that highlights the little human moments that make Uber great.
Uber Bits Video Cover
We wrote a manifesto describing the ethos behind the "Bits and Atoms" identity.
Uber Stills 2
When Uber re-launched their identity in 2016, we helped them with strategic direction.
Uber Product